This characteristic has two aspects:
- The ability of the leadership to define a clear direction for the organization. This includes explaining that direction so people can both understand it - AND - connect with it.
- Identifying and delivering personal involvement. Leaders must be personally involved in leading and supporting projects that are strategic to the company.
The purpose of Discipline I - Decide What's Important, is to get the leadership team to decide annually what its long-term priorities are - and are not.
This involves reviewing, renewing, revising and recommitting to the organization's:
- Strategic Position
...and identifying clearly what the absolute "short list" (or Vital Few Objectives) of critical priorities of the business are.
BOTTOMLINE: Regularly practicing the discipline of Deciding What's Important helps businesses sharpen their focus.