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Friday, November 04, 2005

Natural Advantages of Small Businesses

John Jantsch, over at the very useful "Duct Tape Marketing" site, offers his talking points for an upcoming presentation, titled the "10 Natural Marketing Advantages of Small Business. "

In it, he looks at leveraging the natural (competitive) advantages of small businesses.

  • Focus
  • Reach
  • Nurture
  • Surprise
  • Transform
  • Partner
  • Automate
  • Educate
  • Meaning
  • Play

BOTTOMLINE: Acting like a small business, it seams, is the latest killer innovation. Think small.

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