Satisfaction is a measurement of the past; engagement is more future-looking.
Research to support this claim?
- A recent study by the Corporate Leadership Council, a human resources research company, found that increased engagement could be the "tipping point" in retaining employees; in fact, increased engagement was found to lead to a 57 percent improvement in discretionary effort.
- Furthermore, increased discretionary effort improved performance by 20 percent and reduced attrition by 87 percent.
- Highly engaged organizations grew profits three times faster than their competitors.