It's simple, straightforward, and easy to remember:
- A professional.
- A professional who possesses good character traits.
- Human nature.
- Your job.
- Your organization.
- Provide direction.
BOTTOMLINE: This framework, while it works well for personal leadership, also works well (slightly modified) when developing the Vision Statement for an organization. Ask yourself:
- What do you want your organization to BE in 10 years?
- What do you want your organization to HAVE in 10 years?
- What do you want your organization to DO in 10 years?
This kind of tangible vision increases understanding and motivation. It's one more step in the process of moving people from "good intentions to concrete reality."