In our continuing series of Small Business Advantages....
Decision-making is dramatically different in smaller organizations, as compared to much larger enterprises. As organizations increase in size, the leadership team moves generalists to specialists who are responsible for a particular business area or function.
Because top decision-makers in larger organizations are more insulated from day-to-day activities of the company, they no longer have the first-hand knowledge to make decisions without the input of several other specialists.
The result? Slower and often lower-quality decisions.
BOTTOMLINE: In smaller businesses however, there are fewer decision-makers, and they're so close to customers, employees, suppliers and daily operations, they can get a much more accurate sense of whether a decision is right or wrong (.....and can get this sense much quicker.)