A day later, the marketing man was "director of storm logistics," responsible for feeding and housing 11,000 repairmen from 24 states and Canada.
When Katrina hit, Mississippi Power management responded with a style designed for speed and flexibility, for getting things done amid confusion and chaos.
The key elements to success:
- A can-do corporate culture
- Clear lines of responsibility
- Decentralized decision-making
Read the story of true inspiration here - an example of innovative excellence.