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Tuesday, October 17, 2006

Discipline V: Innovate Purposefully

According to a recent study by Apex Performance, a leader development and peak performance training firm, top senior executives receive almost no training in how to think creatively.

Some key findings:

  • Creativity was cited by 92 percent as a key part of their job.
  • 75.5 percent of these people reported they receive little, if any, training to help them to be creative.
  • 89.1 percent are expected to be innovative, 70.1 percent get no related training.

Innovation is just another name for problem-solving, and everyone in the organization has the ability to solve problems.


Discipline V. Innovate Purposefully is unlike the other disciplines in that it provides tools and principles that are used throughout all the other Disciplines to help people set clear goals. These goals will align with company priorities, and then employees will use their innate creativity to meet or beat those goals.

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