Strategic alignment can be described as the linkage between the goals of the business, which quantify the progress of the implementation of the strategy towards the vision, and the goals of each of the key contributors.
Strategic alignment, put simply, is "everyone rowing in the same direction." The tighter the linkage and the better the alignment, the likelihood of corporate execution becomes stronger.
How can strategic alignment be implemented effectively and what are the key success factors?
- The first component of a successful strategic alignment is the extensive communication necessary within the organization to understand the elements of the vision and of the key strategic directions needed.
- The second component of a successful strategic alignment is absolutely essential to link the results of each employee's job to the progress of the entire corporation strategy and to do it clearly and simply.